The Rise of Experiential Anchors
Why entertainment, wellness and F&B are replacing department stores as the anchor category of choice in 2026.
Tenant Mix & Retail Leasing Consultancy
Where great developments
meet exceptional brands.
We create retail destinations by connecting visionary developments with the world's most successful brands — through data-driven tenant mix strategy, leasing and international brand representation.
Mall DevelopersMixed-Use DevelopmentsInvestment FundsMunicipalitiesAirportsHotelsTrain StationsOutlet VillagesAsset Managers
Mall DevelopersMixed-Use DevelopmentsInvestment FundsMunicipalitiesAirportsHotelsTrain StationsOutlet VillagesAsset Managers
Our Philosophy
We don't fill vacancies. We architect commercial ecosystems.
Rather than simply leasing vacant space, Maison Freya builds vibrant retail ecosystems that maximize visitor experience, occupancy, rental income, and long-term asset value — through strategic partnerships, global network intelligence, and decisions grounded in data.
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Global Regions Covered
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Brand Categories Represented
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Development Typologies Served
0-Step
Proprietary Tenant Mix Process
What We Do
Five disciplines. One
All Services
Five disciplines. One
coherent strategy.
01
Tenant Mix Strategy
Data-driven concepts built on positioning, demographics, footfall projections and competition mapping.
02
Retail Leasing
Representing developers by sourcing the ideal restaurants, fashion, entertainment and lifestyle tenants.
03
Brand Representation
Market entry, site selection and franchise sourcing for brands expanding into new territories.
04
Retail Consultancy
Feasibility studies, catchment analysis, space planning and retail master planning.
05
International Expansion
Connecting projects with brands across Europe, the Americas, the Middle East and Asia.
Destination Development
Every great retail destination begins with the right combination of brands, in the right order, for the right audience.
Who We Serve
Every format of
All Industries
Every format of
commercial destination.
Shopping Centers
Mixed-Use Developments
Airports
Hotels
Outlet Villages
High Streets
Urban Regeneration
Municipal Projects
Brand Network
A curated universe of
View Brand Showcase
A curated universe of
international & national brands.
Illustrative examples of the calibre of brand our network engages with — presented for reference, not as confirmed partnerships.
StarbucksZaraNikeSephoraIKEAAppleLEGOShake ShackEatalyDecathlonMangoH&M
StarbucksZaraNikeSephoraIKEAAppleLEGOShake ShackEatalyDecathlonMangoH&M
How We Work
A disciplined,
Full Process
A disciplined,
ten-stage methodology.
01 — 03
Understand & Analyze
Project vision, market and demographic analysis, catchment and competition assessment.
04 — 07
Strategize & Negotiate
Tenant mix strategy, brand identification, outreach and commercial negotiations.
08 — 10
Deliver & Optimize
Lease coordination, opening support and long-term asset optimization.
"The right tenant mix is not a leasing outcome. It is the foundation of an asset's long-term identity, footfall, and value."
Maison Freya — Tenant Mix Philosophy